Taking Better Family Photos

Are you creating a corporate video with a local video production agency? If so, you'll want to do your best to stay within your budget. That's why it's important to be aware of some unexpected costs that can come up when editing your video during the post-production process.

Music Licensing

The choice to use music in your video is going to cost money, and there are a wide variety of ways that you can acquire that music. This is one area where you need to create a budget to ensure that the licensing costs do not get too expensive. This music is known as stock music, and it is all priced differently depending on where the music is acquired from.

Some stock music libraries will provide a royalty-free license, meaning that you can use the music however you want in the project and pay the same price for it. Other music libraries may have licensing terms that vary based on different factors. For example, you may have to pay more for a nationwide commercial when compared to a local commercial, or even a commercial that is just used for the Internet. If you have a small budget, you'll need to let your video agency know from the beginning so they can stick to low-price royalty-free music libraries. 

Stock Images

Stock images help you get that one shot that you need that is impractical to shoot on your own. It may be an overhead drone shot of your city or some sort of shot that requires traveling to a faraway destination. While stock images can be expensive, they are still far cheaper than if you had to film the imagery on your own. 

Much like stock music licensing, stock image licensing also has various degrees of costs associated with them. Consider staying away from stock imagery that is rights-managed. This means that the creator has more control over how their image can be used, and actually charge more for different kinds of uses. Royalty-free stock images are generally cheaper and allow for much greater use without input from the creator. 

Overages

The one thing that will cause your video to get expensive is overages, which is when you are making more revisions than planned that cause your editor to work more than the allotted amount of hours. The best thing that you can do is use clear and concise feedback during each round of revision. Also make sure that all stakeholders get their feedback in early, even though it may be tempting to show them a near-finished product the first time they see it.